HBA Funnel Builder Vs. Kartra – 2023 Guide
| |HBA Funnel Builder Vs. Kartra – Features Comparison
Are you running a business online?
It would be best if you had reliable ways to promote your niche in the competitive market. In this digitally influenced market, you will find several options to capture the audience’s attention.
Still, it is advised to choose the most relevant tool and technique to achieve the best results.
You might be spreading awareness about your brand in a larger market, but very few of them will ultimately be buying products from your business platform.

Therefore, business owners must find reliable ways to ensure enhanced lead generation at their terminal and achieve the best conversion rates.
You will be happy to hear that there is several competitive tools that one can use to create engaging landing pages and sales funnels and launch some impactful lead-generation strategies.
Here we will compare two tools to help you understand their potential to serve your business.
By the end of this article, you will be able to pick one of the best funnel builders to lead your brand in the target market.
HBA Funnel Builder Vs. Kartra: Overview
Software developers worldwide are always curious to find reliable ways to serve business owners and marketing teams. HBA funnel builder and Kartra are two famous names in the industry to help budding entrepreneurs lead their brands in the market.
Below we have provided detailed information about each one of these to help you make a convenient selection for the most suitable tool.

What is HBA Funnel Builder?
HBA Funnel builder is a feature-rich funnel builder tool designed by Home Business Academy (HBA). The company is owned and managed by Mike Hobbs and Paul Hutchings, who have years of experience in the marketing and business sectors.
They are well aware of the essential support required by new business owners and affiliates to build a solid impression of the brand online. Therefore, they are also running an affiliate marketing program online with 80% commissions so that the associated members can make considerable profits in the long run.
This newest tool can enable you to create some impactful sales pages for the business while leaving a solid impression on the audience. If you plan to launch your own digital products in the market, you can take help from the HBA platform to sell them quickly.
This online tool makes it much easier to create simple yet impactful capture pages that can promise enhanced conversion rates. In addition, they can be used to generate potential leads for the business and to sell products as well.
This sales funnel builder requires users to follow a step-by-step approach to spread relevant information to the prospects so they can soon be turned into potential customers.
Affiliate marketers can also use this tool to generate a large network of working members while training them to sell more products online. This affordable and easy-to-use tool is also suitable for home-based business owners who want to create courses, websites, and funnels for their businesses.
What is Kartra?
As a competitor of HBA Funnel Builder, Kartra is also designed to assist business owners complete several online activities during the funnel-building process.
This online marketing solution basically helps users to create, advertise and launch a business online without requiring any third-party tool. It includes everything within a single package, including list building, email marketing, web hosting, and a business management platform.
This cloud-based software can be accessed from any corner of the world with an active internet connection to lead various business operations.

This all-in-one tool is believed to improve the marketing process while making it easier to manage all the business-related work in a single place.
In addition, the simple drag-and-drop options make it easier to build sales funnels with Kartra. One can even think of designing a multifaceted funnel that brings more returns for business in the long run.
This branding tool can bring your new businesses to the top among other competitors by allowing you to run effective email marketing campaigns, build engaging funnels, host videos online, and take payments from clients.
HBA funnel builder vs. Kartra: What is the Difference?
When business owners or affiliates are looking for assistance in building funnels, courses, or websites, it is advised to go ahead with the most reliable tools.
However, to achieve desired outcomes, you may first need to understand the features of available tools. Here we are going to highlight the difference between HBA Funnel Builder and Kartra with the help of their top features.
Features of HBA Funnel Builder:
The HBA funnel builder has plenty of attractive features that can ease your brand promotion process. Whether you are running an online business or are creating a team of affiliates, the below features of the HBA funnel builder can help you to achieve desired results:
Lead capture pages
Lead capture pages can help you to divert interested audiences toward your business. The simple drag-and-drop tools with several customization options make it easier to create converting lead capture pages to promote a variety of digital products online.
Sales pages
HBA Funnel Builder can help you create relevant sales pages to motivate customers to invest in your products online. These sales pages can be integral to your funnel, promising enhanced lead generation and conversion.
Webinar pages
You may also like to use several pre-existing templates and design options for webinars with the HBA funnel builder. This feature is more useful for affiliates interested in training their team members online with webinars, courses, and training demos.
Upsell and Checkout pages
In order to boost your returns on the business platform, you can take help from upselling and checkout page development options available with the HBA funnel builder tool.
It can help you create a convenient experience for buyers worldwide with the quick purchase and payment solutions. This funnel builder also allows users to access various payment options to support purchases on international grounds.
Launch sites and complete websites
HBA funnel builder can also help users create impressive launch sites for new products and develop complete websites for affiliate marketing businesses. Several pre-existing and customizable templates can make this process quite convenient for you.
Analytics and countdown timers
You can access some advanced analytics tools and countdown timer options to track the performance and outcomes of your new business. These features can enhance your affiliate marketing or eCommerce business’s overall productivity levels.
Supports mobile versions
HBA funnel builder extends support to mobile versions of your builder. The drag-and-drop editor makes it super simple to create lightning-fast pages to serve millions of customers in the business.
24×7 hour support
The teams at Home Business Academy are ready to offer 24×7 hour support to users worldwide so that they can create high-converting funnels online. In addition, there is lots of training material available for beginners to start their online businesses confidently.
Online Store
Start selling products and collecting payments in no time. You can edit products, subscriptions, discounts, and many more. In addition, you can import products by a CSV file in seconds.
Membership Site
Build a 100% custom courses page. Add a template in seconds with your preferred style. Training on building your courses is included in Academy.
Features of Kartra:
Kartra is promoted as an all-in-one marketing tool that includes list building, email marketing, and many other tools to assist users with business management. A few essential features are listed below to boost your knowledge base:
Storefront design tool
It offers easy access to several standard templates with simple customization options to showcase store brands as well as to optimize the user experience.
Product visualization
It clearly means that the software can display and manage 3D views, photos, and videos to promote each product in the market.
Promotions & discounts
Plenty of features allow business administrators to create promotional campaigns on the site while offering some time-specific discounts to the buyers by entering coupon codes.
Kartra funnels and campaigns
Kartra can help business owners or marketing teams to design sales funnels with simple drag-and-drop features. One can create pages with multifaceted funnel flows to achieve an enhanced conversion rate. The if-then functions provide enhanced control on marketing strategy while customizing scenarios online.
Kartra emails
Kartra allows users to lead effective email marketing campaigns with broadcasts. There are several possibilities for automation with some easy-to-use tools such as header images, buttons, testimonials, calls, and videos. One can also conduct a smart division test to choose the best teams for conversion.
Kartra Checkouts
Kartra offers convenient solutions to manage products and payments that can further help businesses sell various products such as online courses and eBooks. In addition, it supports a variety of payment methods with varying price levels to support the needs of new business owners.
Kartra page builder
Kartra also has an easy-to-use page builder that allows users to organize different branding pages into specific categories. The drag-and-drop options make it easier to design professional-looking pages; however, you can customize it further with some pre-existing templates.
Kartra membership and courses
Kartra can deliver the most effective memberships and courses with convenient portal management solutions. You can use this tool to offer a first-class experience to the customers on your platform.
HBA Funnel Builder Vs. Kartra: Pros & Cons:
You have gone through a detailed feature analysis of the HBA funnel builder and Kartra. It is the right time to highlight the pros and cons of both these tools to help you draw a quick conclusion on which one can be more useful for your business.
HBA Funnel Builder Pros:
- The entrance fee for this funnel builder is very low.
- The platform offers lots of support and training.
- HBA affiliate marketing program comes with 80% commissions for exclusive members.
- They pay commissions every Friday to ensure fast returns to the members.
- Easy to use page builder with drag and drop options.
- Engaging sales pages can be created to enjoy enhanced conversion rates.
- 24×7 hour support from HBA funnels builders.
HBA Funnel Builder Cons:
- It comes with pay to play business model.
- Offers a three-day money-back guarantee.
- Extra costs are involved.
Kartra Pros
- Simple page builder with drag-and-drop options.
- Videos can be added to the page by using Kartra or YouTube Channels.
- Allows linking of sales pages to check out pages.
- Exclusive support for new users.
- Affiliate marketplace with unlimited customization options.
Kartra Cons
- Doesn’t provide enough support for training.
- You need to pay more when you start growing.
- Sales-oriented services and technical terms.
- Not affiliate friendly, been denied to promote Kartra without any explications or email.
Final Verdict:
Now you have gone through the detailed review and comparison of both these funnel builders and marketing tools.
Although both these tools have plenty of attractive features online, the selection must be done carefully by considering the essential requirements of your business.
My best recommendation is to choose the best solution to your problems.
Don’t buy something that is not going to help you. For example, you can choose HBA if you need a simple funnel and the cheapest on the market, with 80% commissions to return. However, if you need something much more complex, Kartra is for you.
One of the best things to know about HBA funnel builder is its updated step-by-step training series that includes several demos and course content to help new business owners online.
The HBA teams are ready to provide 24×7 hour support to the clients so that they can build some high-converting funnels online. You can also access the affiliate marketing program from HBA funnel builder to take your business to a whole new level.
HBA Funnel Builder and Kartra – Alternatives
Like always is an alternative to your choices, and that being said, I’m pleased to let you know that Systeme.io is my preferred alternative. You can start with a free account and get everything mentioned above for free. Of course, with some limitations on the free version but plenty of options to start building your online business. Check the Systeme.io review here, and you will be shocked by this platform.

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